CASE
Poppunt Drenthe
A complete rebrand including a mini identity handbook and magazine logo for regional pop music platform Poppunt Drenthe.
We started at their manifest PDF to create a brief, highlighting important keywords that directed the logo and identity.
We presented three directions that led to one final logo after feedback. The last stage of the process was to test the logo in different contexts, which resulted in a two–colour and a monochrome logo version. We also added a secondary colour palette to use for heavy music exclusively.
Get in touch if you want to know if a mini identity handbook is something for your brand.